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Celebrating Four Decades of Family Financial Empowerment
In 2026, Primerica Canada marks a significant milestone: 40 years of steadfast commitment to supporting Canadian families through tailored financial services. Established in 1986, the organization has grown to become a pivotal element of the financial landscape in Canada, providing essential products that address the specific needs of middle-income households.
Record-Breaking Growth in 2025
Last year, Primerica Canada achieved remarkable success, with its licensed sales force expanding to over 11,100 representatives. This network issued an astonishing C$16.7 billion in term life insurance, bringing the total coverage to a staggering C$157 billion. The company’s impressive statistics illustrate its deep-rooted commitment to assisting families in reaching their financial objectives, particularly when it comes to safeguarding their futures through insurance.
Impactful Financial Support When It Matters Most
Primerica Canada is not just about numbers. In 2025, they dispensed more than C$160 million in death claims, providing crucial financial respite to families facing the unthinkable. Furthermore, the organization facilitated investments exceeding C$2.6 billion, guiding clients towards a more secure financial footing, with assets under management hitting a record C$27 billion.
A National Approach with Local Touch
Primerica's strength lies in its nationwide presence, with representatives available in every province, fostering personal relationships with clients. This local approach allows them to offer customized financial solutions that resonate with individual family needs, ensuring that their support is both personal and impactful.
Achievements that Speak Volumes
Recognized as a leader in their field, Primerica was honored with the 2025 Excellence Award for Life & Health Insurer of the Year and Outstanding Customer Experience. These accolades underline their commitment to delivering exceptional service while empowering families across Ontario and beyond.
Looking Ahead: A Commitment to Growth
As Primerica Canada approaches its 40th anniversary, the company is well poised to continue its growth trajectory. With an increase of 25% in newly licensed representatives in 2025, Primerica aims to maintain its reputation as Canada's largest life-licensed sales force, dedicated to helping families find their unique path to financial success.
For individuals looking to gain from Primerica’s expansive network or those interested in exploring careers within this industry, the continued growth signifies opportunity. To learn more about joining Primerica Canada and contributing to this impactful journey, engage with their representatives and explore potential pathways towards professional advancement.
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